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12:50 AM

Do you Yahoo!?
If you connect to the Internet, chances are that you do.
Yahoo! is the most popular site on the Internet. More people visit Yahoo! every
day than visit America Online or Google or Amazon.com or eBay or any other
Internet destination. With more than 237 million users in 25 different countries
(and 13 different languages), Yahoo! is visited by more than two-thirds of all
Internet users at least once a month.
It’s fair to assume that you’re one of those 237 million users, and that you use
Yahoo! to find other sites on the Web. But do you know everything you can do at
Yahoo!? Do you know all about Yahoo! services, including free e-mail and online
shopping and personal ads and stock quotes and TV schedules and travel reservations
and interactive games and downloadable music radio and real-time chat
and instant messaging and... well, do you?

Yahoo! At a Glance
You know, it’s hard to believe that Yahoo! is ten years old. It was back in January
of 1994 that Stanford University PhD students David Filo and Jerry Yang started keeping track of their favorite sites on the Web, collecting and classifying hundreds
and then thousands of different Web pages. As their little hobby grew
more time-consuming, Filo and Yang created a custom database to house their
Web links, and they made the database available for free on the Web. They
named the database Yahoo! (an acronym for Yet Another Hierarchical Officious
Oracle) and, after about a year, moved their site from the overloaded Stanford
servers to the larger-capacity servers of Netscape Communications Corporation.
In the spring of 1995, Yang and Filo began to realize the commercial appeal of
their increasingly popular site; they accepted some venture capital and turned
Yahoo! into a full-time business. Of course, the Yahoo! of today is a far cry from
the database that resided on Filo and Yang’s personal workstations at Stanford.
Yahoo! has expanded well beyond a simple Web directory (even though most
Yahoo! visitors still use the site primarily for searching). Today, Yahoo! is a fullfledged
Web portal, a site that not only guides you to content across the
Internet, but also contains its own proprietary content and services—everything
from stock quotes to online auctions to interactive chat to free e-mail.
Just about everything you want to do with Yahoo! can be accessed from the
Yahoo! home page (www.yahoo.com). You can use the home page to click
through to other Yahoo! sites and services, as well as search or browse through
the Yahoo! directory.

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